12o2
Advising

You're making hundreds of decisions every day with limited information. The difference between the right call and the wrong one often comes down to experienced perspective and situational judgment — the kind that goes beyond what any LLM or LinkedIn post can surface. That's what 12o2 brings.

Product Strategy & Go to Market
Which capabilities are worth commercializing. Licensing, pricing, and packaging. Products that drive revenue and retention — not demos that collapse when a user touches them.
User Research & Experience Design
In defense tech, the gap between what requirements say operators need and what they actually need is where winning products emerge. Unfiltered customer discovery, human-centered design.
Business Development
Navigating the commercial and government landscape — the right customers, entry points, and partnerships to reach the missions that matter.
Organizational Development
Building the right teams, maintaining focus, and accelerating velocity without losing the culture that made you fast in the first place.