12o2 partners with founders and product builders to provide leadership and advice across product strategy, go to market, customer/user research, UI/UX, and business development.You’re making hundreds of decisions every day with limited information; our experienced perspective provides situational judgment – beyond the capabilities of an LLM or LinkedIn – to help you accelerate and derisk those decisions.Our work is grounded in the experience of bringing advanced software, AI/agentic systems, and complex hardware to the commercial and government sectors at early-stage and high-growth companies. We provide an authentic and unbiased perspective to help you check your strategic blind spots, identify which capabilities are worth commercializing, define licenses, pricing, and packaging, and determine how to design them to drive revenue and customer retention.We partner with you to conduct unfiltered customer discovery, identify hidden technical "gotchas" before they become roadblocks, and ensure your product aligns with real-world mission requirements. As you scale, we can also help you navigate the complexities of organizational and culture development – ensuring you have the right structures in place to maintain focus and accelerate velocity.
12o2 provides conviction and capital to help early-stage companies validate their hypotheses and build the velocity needed to reach their next milestone.We invest in the builders of mission-critical technology across space and defense tech, backing founders who are solving high-consequence problems with a user-centric focus.
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